My Top 5 Reads ā€“ Week 44

My best picks from the web this week 44. This week: Salesforce, customer experience, social listening, and marketing. The committed innovator: An interview with Salesforceā€™s Simon MulcahyFirst words: “The cloud software providerā€™s executive vice president and chief innovation officer discusses […]

My Top 5 Reads – Week 15

Iā€™m sharing my favourite articles this week on CRM and Digital Transformation. Have a nice Easter break! The New Rules of Marketing Is COVID-19 Forcing Your Digital Transformation? 12 Steps To Move Faster Quantifying the value of UX Customer Offboarding: […]

My Top 5 Reads – Week 11

Focus on Healthcare, contact centers and digital transformation this week. My TOP 5 reads (Week 11). As Salesforce builds up industry-specific focus, Health Cloud gets new features Managing the fallout from technology transformations How CIOs Can Embrace Customer Centricity and […]

My Top 5 Reads – Week 7

AI and Cognitive, digital transformation, CRM trends, and Retail in ā€œMy TOP 5 readsā€ this week: 50 Coginitive Biases in the Moderrn World Salesforce Blog: CRM Trends to Watch for in 2020 Evolving digital transformation: McKinsey presents its ā€˜business buildingā€™ […]

My Top 5 Reads – Week 4

Week 4 release of ā€œMy TOP 5 reads on CRM, CX and Digital Transformationā€. This week, itā€™s about voice AI, conversational AI, customer engagement, customer service, and some lessons learned. The Dangers of Overpromising and Under-Delivering Einstein Voice: Whatā€™s Next […]

My Top 5 weeks – Week 3

ā€œMy Top 5 readsā€, Week 3, is on! Highlighted this week are speech recognition, platforms, AI, community fans and lessons learnedā€¦ How decreasing time-to-cart can help retailers win more customers in grocery e-commerce? (By Speechly) A Study of More Than […]