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- No grey zone: All business, process and functional requirements for a CRM platform must be business-led.
- How on earth can organisations become both more digital and more human-centric at the same time?
- How I discovered the underlying complexity of integration in digital transformation projects. 😏
- I care about business users…
- If your key account plans are integrated into your CRM to drive day to day sales, then you know you’re on the right direction
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