My Top 5 Reads – Week 17

Hi everyone! I’ve just released my selection of Top 5 Reads for this week 17! It includes interesting insights from Thomas Siebel on AI in the Oil & Gas industry (remember Siebel CRM?). Also featuring Retail, Salesforce and Microsoft.

How to be more strategic?

MSDW Podcast: Frieda Maher on the challenges of the sales back office

Salesforce’s Rise to the Top: Present and Future Benefits of CRM Solutions

Thomas Siebel: AI to transform oil and gas

What’s the Future of Bricks-and-Mortar Retail? Pete Nordstrom, Pierre-Yves Roussel, and Vittorio Radice Discuss

About the Author

Didier Dessens

CRM and Digital Experience Advisory

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