My Top 5 Reads – Week 16
Hi everyone! Lots of good articles on CRM and DX this week. Here is my selection of the ones I like best. All with a new layout because it is spring, and we are all moving towards a sunnier and warmer time with a smile.
7 Ways to Analyse a Customer Journey Map
A Startup Guide to Creating an Ideal Customer Profile
The Hard Truth About Innovative Cultures
The context marketing revolution: Individuals, not brands, are the largest producers of media
Assistive Technology Brings Field Data to Marketing
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About the Author
Didier Dessens
CRM and Digital Experience Advisory
